Conceptual Brand
About the Brand
FlyNext is a fictional airline and travel agency brand I developed to explore the emotional value of travel. The concept centers around one simple idea: traveling to be with the people who matter most – family, friends, loved ones.
Rather than promoting luxury or adventure, FlyNext emphasizes meaningful moments – visiting your grandmother, reuniting with close friends, or simply traveling together to create lasting memories.
Industry
Airline & Travel
Services
Branding Identity
Deadlines
October 2024
Design Goals
Communicate warmth, connection, and sincerity
Create a clean and modern visual identity with emotional depth
Reflect both freshness and comfort through colors and composition
Support a tone of closeness and togetherness in all visuals
About the Brand
Ministerstwo Korepetycji is a Polish private tutoring center offering extra courses for school-aged children. The goal was to build a distinctive identity that appeals to both students and parents—professional yet friendly, and clearly positioned in the modern education space.
The design is bold and colorful, reflecting the energy of school life without feeling childish. Instead of a minimal style, I used layered visuals, vibrant tones, and depth to create a dynamic but structured look. The result is a clear, engaging identity that works seamlessly across both print and digital formats.
Industry
Education
Services
Commercial branding
Deadlines
May 2024
Design Goals
Communicate dense information without overwhelming the viewer
Balance professional tone with energetic, school-inspired visuals
Maintain clarity and readability within a vibrant layout
Ensure versatility across print, digital, and social formats
Studio | Kay Visual
Conceptual Brand
About the Brand
Studio is a conceptual brand created for a modern asset management and investment consulting firm. The vision was to design a visual identity that reflects confidence, expertise, and a forward-thinking approach in the world of finance. The challenge was to communicate both trust and innovation—appealing to high-level clients while maintaining clarity and visual strength.
The concept centered around contrast: the sophistication of a dark, minimalist base paired with vibrant accents in electric blue and orange. This combination evokes both authority and energy, positioning the brand as reliable yet dynamic.
Industry
Finance
Services
Branding Identity
Deadlines
